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35 Keynotes on the Evolution of Social Media

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Social Media Secrets
Alexis Ohanian Shares Valuable Tips in 'How to Make a Splash in Social Media'
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Social Media Secrets
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Social Media's Impact on Television
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The Rise of Social
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The Element of Play in Advertising
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The Takeover of Mobile Advertising
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Citizen Journalism
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The Capacity of Social Media
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The Universality of Social Media
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Isolation in Social Media
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Information-Generating Mobile Apps
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Business Opportunities on Facebook
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Misuse of Social Platforms
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Collaborative Mapping Platforms
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Srawls to Facebook Walls
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Crowdsourced Problem Solving
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Rethinking Social Networking
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Using Social Media for Research
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Technology's Role in Life's Milestones
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Social Media Shrines
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The Benefits of Twitter
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Development from Determination
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The Impacts of Facebook's Timeline
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Democracy-Enabling Technology
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Crowdsourcing Medical Services
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Realizing Your Ideas
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Monitoring Online Activity
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The Future of Hardware Openness
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Social Media in China
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Transactions of the Future
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Online Consumer Engagement
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The Origins of Digital Identities
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Binding Government and Social Media
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Computer-Aided Interaction

From Status Updates to Mobile Marketing

— March 14, 2013 — Keynote Trends
These curated keynotes discuss the evolution of social media. Since its emergence via the creation of things like Twitter and Facebook that provided (and still do) an arena in which people could connect with friends and post status updates, these platforms and many new ones have transformed the way information is shared, business is conducted and people connect. From mobile marketing to crowdsourced medical sources, social media has extended into a wide range of industries.

Pete Cashmore, the CEO of Mashable, explains how social media promotes democracy and freedom in oppressed societies. Apps like Twitter have enabled people to organize in Egypt during its most recent revolution.

Marc Benioff's speeches illustrate how social media transforms the actual role and buying power of consumers. Consumers are not only influencing the direction in which brands go, but they are also becoming more empowered, having their demands and needs met. There is a new level of transparency and accountability now because of the use of social networks.
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