Keynotes by Kevin Allocca examine the 21st century phenomenon of web-based stardom and the essential components that create a viral video. As the Trend Manager for YouTube, a web-based video platform, Allocca possesses an internal insight, as both a professional and an individual passionate about videos, into what makes a video a viral phenomenon among the masses.
Before this position, Allocca was an editor at TVNewser at mediabistro.com and an editorial assistant at 236.com as a part of Huffington Post. In terms of his education, Allocca attended Boston College before joining YouTube.
Using clips for society's favorite viral videos, keynotes by Kevin Allocca discuss what makes YouTube videos attractive to the masses and as a result viral video phenomenas.