Keynotes by Stan Slap are straightforward, frank and useful. As a leading management strategist since the mid-1980s, Slap is well versed in what makes a brand work and what holds it back. He points to the customer/business relationship as an essential factor in driving sales and outlines how to initiate, grow and maintain such relationships.
Slap is the president of the international consulting company Slap, and has also worked as a CEO with over 5,000 employees under his direction. As a strategist, he has mentored numerous companies, including Oracle and HSBC. He has also developed a number of advertising campaigns, which include writing slogans for brands such as Coca-Cola. Keynotes by Stan Slap often emphasize the crucial role that culture plays in the success or failure of a company, providing his audience with grounded examples and actionable advice.