Executive Vice President, Board Chair, Chief Marketing Officer
Keynotes by Rebecca Saeger examine the proper steps individuals should take when delivering bad news. In particular, Saegar focuses on how to approach bad news in a way that will benefit individuals in the future.
As the Executive Vice President and Chief Marketing Officer for Charles Schwab was responsible for enhancing and driving growth in the marketing industry during it infancy. Prior to joining Schwab, Saeger was the Executive Vice President for Visa US and the Senior Vice President at Foote, Cone & Belding.
Currently, Saeger is on the Board of Directors for E*TRADE Financial and the Board of Advisers for Market Share and Turn. With regards to her educational background, Saeger received her Bachelor of Arts degree in Psychology from Muhlenberg College and her Master's in Business Administration from the University of Pennsylvania's Wharton School. Saeger was named as 'Advertising Woman of the Year' by the Advertising Women of New York and by San Francisco Business Times as one of the 'Most Influential Women in Business.'
Keynotes by Rebecca Saeger demonstrate and explore the correct way to communicate bad news to employees, clients or customers.